Rod Stewart And Steve Rubell Enjoying Themselves
Steve Rubell had some words of wisdom to impart. He once said, “The key to a good party is filling a room with guests more interesting than you.” It looks like this was a method that worked well for them!
To keep the momentum of the club going, the owners made sure the celebs kept coming back. They would send them limos to be picked up and taken to the club. On top of that, they would ensure photos of celebrities in the club would be in the papers the next morning. Here is Steve Rubell with superstar Rod Stewart.
Robin Williams At The Robin Williams Opening Party, April 11, 1979
April 1979 had been a wonderful time for Robin Williams, who was 27 years old at the time. He had just finished a Mork & Mindy season finale and then appeared on the Time magazine cover.
Here he was as he arrived at a Robin Williams Opening Party! Studio 54 became the place that celebrities frequented. Some of them were totally at home in this club. The venue started to feel less like a public area for them!